National CalendarNational Results

Hospital Hill Run Registration Numbers Increase By 248%

Date: 
01/07/2010 - 12:34

hospital-hill-10.gifKANSAS CITY, Mo. – The Hospital Hill Run announces a substantial increase in early registration for the 2010 event. Only three months after opening registration, numbers have already increased 248% when compared to the same timeframe last year. The registration boom is attributed to increased exposure of the Hospital Hill Run to new athletes, continued positive word of mouth spread throughout the running community, and great participant incentives.

During the following months, race officials will continue a strong marketing push including radio advertising, online marketing, print advertising, direct marketing at area races and race applications distributed in a six-state region. This effort will reach more than 200,000 potential participants from across the United States.

"In 2009 53% of all participants were first timers and 97% stated that they would return in 2010,” said Beth Salinger, Hospital Hill Run Race Director. “So far, 44% of current registrants are first timers. Our goal is to give everyone a wonderful experience at the race. The athletes themselves are our best marketing; they share their experiences with their friends."

In 2009, the Hospital Hill Run sold out. And, even after increasing the number of available entries, it is expected to sell out again in 2010.

The 37th Hospital Hill Run, 10K and UMKC School of Medicine 5K, will be held on Saturday, June 5, 2010. For more information or to register go to:

www.hospitalhillrun.com

The 2010 Hospital Hill Run is sponsored by Saint Luke’s Health System, UMKC School of Medicine, Crown Center, Blue Cross Blue Shield of Kansas City, Sports Radio 810, Hot Talk 1510, Garmin, Saucony, Shook, Hardy & Bacon LLP, Garry Gribble’s and SoftVu.




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